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48 Votes Vote

Regatta trumpets ‘newfound confidence’ with first TV campaign

Posted by admin 162 days ago News
http://www.marketingweek.co.uk — Outdoor clothing brand hopes ad will widen customer base. Read More
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34 Votes Vote

Nectar boss says Sainsbury’s points shift will create 'more engaging relationship' with customers

Posted by admin 162 days ago News
http://www.marketingweek.co.uk — Offering more bonus points is about saying ’thankyou in different ways’, says Nectar MD.  Read More
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46 Votes Vote

Samsung makes first UK rugby deal to push wearable tech

Posted by admin 163 days ago News
http://www.marketingweek.co.uk — Samsung UK marketing head says rugby is a global priority for the business. Read More
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37 Votes Vote

‘Generalist’ marketers in high demand

Posted by admin 163 days ago News
http://www.marketingweek.co.uk — Specialist roles less valid as businesses seek ‘blend’ of skills Read More
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29 Votes Vote

Game preps marketing drive after pulling through ‘transformational year’

Posted by admin 163 days ago News
http://www.marketingweek.co.uk — Retailer is to put customer engagement and insight at the heart of its business. Read More
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31 Votes Vote

Sainsbury's halves value of Nectar points

Posted by admin 164 days ago News
http://www.marketingweek.co.uk — Supermarket suffers backlash after the number of Nectar points it offers per £1 spent drops to 1.  Read More
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45 Votes Vote

McDonald’s throws marketing weight behind fan-created burgers

Posted by admin 164 days ago News
http://www.marketingweek.co.uk — McDonald’s to sell five crowd-sourced burgers across its 1,200 UK stores. Read More
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27 Votes Vote

'My Burberry’ personalisation push boosts sales by 55%

Posted by admin 164 days ago News
http://www.marketingweek.co.uk — September campaign credited for helping push beauty division sales up.  Read More
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